Stéphanie Badawi
Through my work I have consistently sought to engage with the viewer on an emotional level, to draw them into a narrative that leaves them asking questions.
Stephanie Badawi
(3) RETOLD
Branding, Social media campaign, CRM, UI, Art direction
2023
Remarkable journalism is brought to life by iconic voices. In this podcast series, you will find extraordinary stories about real people retold by your favorite celebrities.
The branding centers around the essence of journalism, with a distinctive design journey for each story. Hand-picked typography and animated titles are used to complement the narrative, creating immersive and personal episodes.
The campaign unfolds in two phases: intriguing teasers that challenge listeners to identify the celebrity narrators, followed by the launch assets that draw the listener into the heart of the story.
After the launch, web visits increased by 2 to 3 times compared to previous releases. The episode featuring James McAvoy won Silver at The Lovie Awards 2023.
Experience with the sound on.
Client • Curio, Audio journalism app
The branding centers around the essence of journalism, with a distinctive design journey for each story. Hand-picked typography and animated titles are used to complement the narrative, creating immersive and personal episodes.
The campaign unfolds in two phases: intriguing teasers that challenge listeners to identify the celebrity narrators, followed by the launch assets that draw the listener into the heart of the story.
After the launch, web visits increased by 2 to 3 times compared to previous releases. The episode featuring James McAvoy won Silver at The Lovie Awards 2023.
Experience with the sound on.
Client • Curio, Audio journalism app